Friday, March 12, 2010

Tropicana raising orange juice prices

PepsiCo Inc (PEP.N) will downsize its 64-ounce cartons of Tropicana orange juice to 59 ounces but leave the price unchanged, after cold weather damaged Florida's orange crop.

It's always the weather. The weather shrinks the size that never seems to return to normal after the weather related effects subside.

There's no inflation, but the size of everything from ice cream to orange juice cartons continues to shrink at the grocery store. Maybe when our portion sizes resemble that of a Dixie cup people will equate the ever shrinking shelf size as a consequence of devaluation.

Source: reuters.com

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