It's Not Your Imagination: Your Juice Has Been Downsized

Another way of looking at currency devaluation, often cited as a rise in the general price level of goods and services, i.e. inflation, is the reduction in purchasing power over time. The following article illustrates how shrinking product whiile maintaining price helps hide this reduction.

Headline: It's Not Your Imagination: Your Juice Has Been Downsized

Does it seem like you've been changing the toilet paper a little more often, or heading out to buy paper towels a little more frequently? It's not your imagination.

According to research from Consumer Reports, many companies have been shrinking the size of the products you buy, while charging the same amount for the product.

The report, featured in the February issue of Consumer Reports and online on their Web site, says companies are attributing the downsizing to rising costs for ingredients and energy.

Shrinking Package Size:

Source: cnbc.com