McRib, Fed Decision, and Price of Gold

You'd think the introduction of at least $600 billion by the Federal Reserve would be a hot search topic for Americans trying to protect the currency in their pockets.

A visual summary of yesterday’s “hot” Google search trends suggests otherwise.

The news that McDonalds will be reintroducing McRib generated massive search volume. The following charts illustrate how the McRib news dwarfed both the Fed’s Decision and Price of Gold queries.

The McRib Search Volume Index (SVI) surged above 40 yesterday.

McRib SVI


The Fed Decision search was lucky to register 5-10.

Fed Decision SVI


How about the price of gold? A reading below 2 can only be described completely off the public's radar screen.

The Price of Gold SVI


Fear always shakes out the weak hands. Ignorance is the ally of fear.

Source: google.com